Laying claim to the 4th pillar

In May there was a funny story where Derek Smart from Alganon plagiarized a press release from Bioware's Star Wars: The Old Republic, claiming that "Traditionally, massively multiplier online games have been about three basic gameplay pillars - combat, exploration and character progression. In Alganon, in addition to these we've added the fourth pillar to the equation; a story." Meanwhile, in a different corner of the internet, Blizzard had released Wrath of the Lich King in 2008, and it include

World of Warkraft...