Thursday, July 25, 2013

RIFT's Ffinch on monetization and playing incognito

Filed under: Fantasy, Business Models, Interviews, MMO Industry, News Items, Free-to-Play, RIFT
RIFT senior design director Simon Ffinch spoke to PCGamesN about the fantasy title's free-to-play conversion recently. Ffinch said the switch has "been amazing," and he also offers a few quotables with regard to both F2P discourse and the perils of playing a game you've developed.

"I just hate that word 'monetize,' Ffinch said. "'Let's monetize our players!' They're people and they're playing a game

World of Warkraft...

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