Free-to-play: 40% of players spend real cash

The free-to-play model may be gaining more and more fans among developers and players but things naturally happen for a reason. That reason is profit and a new study by NPD revealed that 40% of players spend real money in virtual items or additional content for a given game. This happens mostly during the first month – and that seems to be the reason why many F2P games seem abandoned by the developers only after a few months.The study also noted that men aged 18 to 34 are more likely to get ti

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