Wednesday, June 27, 2012

A somewhat different marketing strategy

Any big public playtest is not only done for the developers to get feedback, but also serves a marketing purpose. Marketing is done to sell your products, and boy, did that D&D Next playtest work on me: I'm buying 4th edition D&D books as if there were no tomorrow. Because it is likely that for 4th edition there actually *is* no tomorrow. The 4E books will go out of print, and the 4E support on the D&D Insider website is uncertain.

Thus I'm buying all the rulebooks I originall

World of Warkraft...

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