Keen is pondering people reaching the Guild Wars 2 level cap before the game is even officially released. I can easily imagine the train of thought going on in some players:
"I must rush to the level cap, because that is where the real game is."
"Yay, I reached the level cap, now let's look at the endgame."
"Hmmm, the endgame doesn't offer anything new."
"Unsubscribe"
Much has been written about how MMORPGs before, up to and including World of Warcraft, tended to grow over time and peak man
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